The process

Even though we specialize in a wide range of services, it's important that we, as the developer, consider exactly what the clients objectives and goal for the project are. We do this in phases that not only help us plan for the vision and end result of the project, but also give the client broadened and alternative options to choose from. This allows us to maintain a high degree of flexibility when preparing and developing their new project and provides the client less to worry about when it comes to implementing what they had in mind. There are six phases that we go through when we develop each and every website.

Phase One: Information Gathering

The first step in designing a successful web site is to gather information. Many things need to be taken into consideration when we design are creating your site site. We will be asking a lot of questions during this phase to help us understand your business and your needs in the website. Certain things to consider are

  • Purpose - What is the purpose of the site? Do you want to provide information, promote a service or sell a product?
  • Goals - What do you hope to accomplish by building this web site? How do you want it to work for you?
  • Target Audience - Is there a specific group of people that will help you reach your goals? It is helpful to picture the “ideal” person you want to visit your web site. Consider their age, sex or interests – this will later help us determine the best design style for your site.
  • Content - What kind of information will the target audience be looking for on your site? Are they looking for specific information, a particular product or service or online ordering?

This initial phase is crucial to the design and operation of the project and communication with our client is of utmost importance so we know exactly what you are looking for.

Phase Two: Planning

Using the information gathered from the first phase, we then build a plan for your project. Here we develop a site map – a list of all main topic areas of the site, as well as sub-topics (if applicable). This provides us with a detailed guide as to what content will be on the site, and is essential to developing a consistent, easy to understand navigation system. This is also the point where we decide what technologies should be implemented, ie. interactive forms, eCommerce, CMS etc.

Phase Three: Design

Drawing from the information gathered up to this point, we determine the look and feel of the site. We also incorporate elements such as the company logo or colors to help strengthen the identity of your company on the web site. Once we’ve designed a prototype, you are given access to the concept design to approve throughout the design and development stages. Most importantly, it gives you the opportunity to express your likes and dislikes on the site design. In this phase, communication is essential to ensure that the final web site will match your needs and taste. We work together in this way, exchanging ideas, until we arrive at the final design for the site. Then development can begin.

Phase Four: Development

This is where the web site itself is coded. We create the Content Management System custom for your website needs. We then prepare the pages that will make up the navigation of your site. We also take your content and distribute it throughout the site as well as all of the individual graphic elements from the comps and use them to create the actual, functional site. Once the development of the website is functional and all of the requested elements are in place, we can begin the testing phase of the project.

Phase Five: Testing, Launch, and Delivery

At this point, we attend to the final details and test your web site. We test things such as the complete functionality of forms or other scripts, we test for last minute compatibility issues (viewing differences between different web browsers), ensuring that the site is optimized to be viewed properly in the most recent browser versions. Once we receive your final approval, it is time to launch the site. Here we quickly test again to make sure that all files have been uploaded correctly, and that the site continues to be fully functional. This marks the official launch of your site, as it is now viewable to the public. All code and content will be delivered to the customer within 1 month of the launch.

Phase Six: Maintenance

The development of your web site is not necessarily over, though. One way to bring repeat visitors to your site is to offer new content or products on a regular basis. If this interests you, we will be more than happy to continue working together with you to update the information, add new content or graphics on your web site that cannot be done in the CMS alone. We offer maintenance packages at reduced rates, based on how often you anticipate making changes or additions to your site.

What our Clients Say

Keith O'Brien says:

Norcode Inc. brought my company on to the web. They communicate extremely well and the price was well within my budget. Very happy with the end result and thanks again to the Norcode Inc. team.